Despite high fuel prices and long holiday traffic jams, the car remains the Germans’ favourite “child” – also in the social media. In the first half of July the car manufacturers were discussed about half a million times in Facebook, Twitter etc. Undisputed leader in this period, with slightly less than 76,000 hits in the German Social Web: BMW. (more…)
No sooner is the latest version of the MacBook on the market, Apple fans might get another highlight this year. Two years after the launch of the highly demanded iPhone 4 the successor, the iPhone 5, is already eagerly awaited to be available in autumn 2012. The social web is cooking on the rumor mill about equipment, design and price of the supposed cult object. (more…)
In the hours leading up to the European Championship group game between Germany and Portugal, German fans are having a lively discussion about the their national football team on Facebook, Twitter, etc.
The absolute king of social media is: Lukas Podolski. Such is the result of a social media investigation done by Web-Analyzer.com.
The investigation included more than 150,000 tweets, posts, and comments that German-speaking users have posted over the last three weeks in Facebook, Twitter, forums and blogs.
A new Social Media Analysis of the “Web Analyzer” is online!
This time it is about the German Football Bundesliga.
For the analysis, Value Scope monitors all 18 clubs with his social media analysis tool Web Analyzer for statements about them in the social media channels twitter, facebook, but also forums, blogs and automatically analyzes the tonality of the statements and content.
The analysis is part of the article, “Bavaria’s Social Media Masters” published on spiegel.de